Evidence-Based Doses • Public COAs • Full Transparency • Third-Party Tested • Made in USA

Circadian Nootropics

Your brain works differently at 7AM than 7PM. We optimized for both.
Focus when you need to perform. Restore when it is time to be present. Evidence-based doses. Full transparency.

Sharpen attention without stimulants. Built for deep work and calm execution.

LAUNCHING JULY 1, 2026

Shift gears from work mode to presence mode. Be here for the hours that matter most.

LAUNCHING JULY 1, 2026

What to Expect

Week 1

Initial Adaptation

Subtle improvements in mental clarity. The evening transition may feel easier. Your body begins adjusting.

Week 2-3

Building Benefits

Clearer focus, better stress resilience, more consistent energy. Evenings feel more present. Sleep quality improves naturally.

Week 4+

Full Support

Sustained cognitive performance becomes your baseline. The gap between work brain and home brain narrows. Optimal stress response and natural recovery.

Phase 1 • Launching July 2026

Core System

Complete 24-hour cognitive support. Performance when you need it. Presence when it counts.

EQ:Focus

100% VEGAN ALLERGEN-FREE STIMULANT-FREE

Sharpen attention without stimulants. Built for deep work, fast context-switching, and calm execution.

Formula (10 Ingredients)

Citicoline 250mg (Cognizin) L-Tyrosine 300mg L-Theanine 150mg (Suntheanine) Lion's Mane 500mg Rhodiola 150mg NMN 200mg + Apigenin 50mg (Uthever) B6 (P-5-P) 8mg Folate 400mcg (Quatrefolic) B12 500mcg B1/B2/B5/B7
  • Supports working memory and task focus
  • Promotes calm under pressure
  • Supports cellular energy metabolism
  • Optimized neurotransmitter support

Launch: July 1, 2026

EQ:Restore

100% VEGAN ALLERGEN-FREE STIMULANT-FREE

Help your nervous system shift from performance mode to presence mode. Support the transition that gives you your evening back, so sleep comes naturally when your body is ready.

Formula (9 Ingredients)

Mag L-Threonate 1,000mg (Magtein) L-Ornithine 400mg Bacopa 300mg L-Theanine 200mg (Suntheanine) Saffron 28mg (affron) Zinc 15mg Copper 1.5mg Vitamin D3 1,000 IU Vitamin K2 100mcg
  • Supports the transition from work mode to presence mode
  • Helps maintain a healthy stress response
  • Supports overnight memory consolidation
  • Promotes natural, restorative sleep as a downstream benefit

Launch: July 1, 2026

Phase 2 • Post-Launch Roadmap

Expanding the System

Once the core system proves itself, the BalanceEQ platform expands. Each future product follows the same principles: branded ingredients, evidence-based doses, full transparency.

EQ:Drive

Pre-Workout Energy Without Stimulant Crash

Mitochondrial energy support for training days. L-Carnitine, Coenzyme Q10, and adaptogenic energy. No borrowed energy. Real cellular ATP production for sustained performance.

Post-Launch

EQ:Foundations

Essential Micronutrients for Brain Health

Fill nutritional gaps with ultra-pure Omega-3s (EPA/DHA), Vitamin D3, and K2 (MK-7). The foundation your brain needs for optimal neurotransmitter function and long-term health.

Post-Launch

EQ:Shield

Daily Anti-Inflammatory & Recovery Support

Curcumin (95% curcuminoids), Boswellia, and systemic enzymes for joint comfort and faster recovery. Inside-out defense against exercise-induced inflammation and everyday physical stress.

Post-Launch

EQ:Vision

Blue Light Protection & Eye Strain Relief

Lutein, Zeaxanthin, and Astaxanthin to protect overworked eyes from screens and UV. Supports macular health, reduces digital eye strain, and helps maintain visual acuity long-term.

Post-Launch

EQ:Sleep

Sleep-Onset Support for the Afternoon Coffee Crowd

For those who need help falling asleep after the transition. Restore handles the shift from work to presence. Sleep handles the last mile when your body is ready but your brain needs a nudge.

Post Launch

Evidence Library

Every claim backed by peer-reviewed research. Browse by product.

Citicoline: Attention & Focus

Our Dose: 250mg (Cognizin®)

Supports working memory, attention, and cognitive function

Magnesium L-Threonate: Cognitive Support & Recovery

Our Dose: 1,000mg (Magtein®)

Supports the evening transition, memory consolidation, and brain magnesium levels

L-Theanine: Calm Focus & Stress Resilience

Our Dose: 150mg Focus / 200mg Restore (Suntheanine®)

Promotes calm focus without drowsiness; supports the evening transition

L-Ornithine: Cortisol Clearing & Recovery

Our Dose: 400mg

Supports stress recovery and the transition from work mode to presence mode

Saffron (affron®): Mood & Evening Presence

Our Dose: 28mg (affron®)

Supports positive mood and the quality of your evening experience

Bacopa monnieri: Memory & Processing Speed

Our Dose: 300mg (50% bacosides)

Supports memory consolidation, cognitive processing speed, and attention

Lion's Mane: Neuroplasticity & Nerve Growth

Our Dose: 500mg (30% polysaccharides)

Supports Nerve Growth Factor production and long-term cognitive resilience

Rhodiola rosea: Stress Adaptation & Mental Stamina

Our Dose: 150mg (3% rosavins, 1% salidroside)

Supports mental performance and resilience under stress

NMN + Apigenin: Cellular Energy

Our Dose: NMN 200mg (Uthever) + Apigenin 50mg

NMN feeds the NAD+ salvage pathway (production) while Apigenin inhibits CD38 (preservation). More NAD+ made, less destroyed.

Full Ingredient Science Now Available

Explore detailed clinical studies, mechanisms of action, and supplier transparency for every ingredient in our formulas.

Certificates of Analysis

Third-party testing for every batch. Public and accessible.

Batch Lookup

Enter your batch number to view the complete Certificate of Analysis

Batch number located on bottom of bottle • Format: XXX-YYYY-###

Sample Certificates

EQ:Focus Sample COA

Manufacturing validation batch

PASS

Tests Performed:

  • Heavy Metals (Pb, Cd, As, Hg)
  • Microbial (TPC, Yeast/Mold, E. coli, Salmonella)
  • Potency Verification
  • Identity (HPLC)

EQ:Restore Sample COA

Manufacturing validation batch

PASS

Tests Performed:

  • Heavy Metals (Pb, Cd, As, Hg)
  • Microbial (TPC, Yeast/Mold, E. coli, Salmonella)
  • Potency Verification
  • Identity (HPLC)

Complete Transparency

No proprietary blends. No hidden ingredients. Every claim backed.

Our Commitment

  • Full ingredient disclosure - Every ingredient, every dose
  • Clinical research - Direct links to peer-reviewed studies
  • Third-party testing - Independent verification of purity
  • Manufacturing standards - cGMP certified, FDA registered
  • 100% Vegan formulas - HPMC capsules, plant-based ingredients
  • Allergen-free - No major allergens; chelated minerals (zinc bisglycinate + copper bisglycinate) for optimal absorption

Testing & Quality

Third-Party Testing

  • Heavy metals (Pb, Cd, As, Hg)
  • Microbial contamination
  • Pesticide residues
  • Potency verification
  • Identity testing (HPLC)

Certifications

  • cGMP Certified Facility
  • FDA Registered
  • Made in USA
  • ISO 9001:2015 (in process)
  • NSF Certified (in process)

Frequently Asked Questions

Are these FDA approved?

Dietary supplements are not FDA approved. We manufacture in FDA-registered, cGMP-certified facilities following all regulatory guidelines.

Where are these manufactured?

All BalanceEQ products are manufactured in the United States in FDA-registered, cGMP-certified facilities.

Are these products vegan?

Yes! Both EQ:Focus and EQ:Restore are 100% vegan. We use HPMC (plant-based) capsules and all ingredients are derived from non-animal sources.

Can I see the test results?

Yes. Every batch has a Certificate of Analysis available via our batch lookup system. Launch date: July 1, 2026.

What's your return policy?

60-day money-back guarantee. Try for 30 days minimum. Not satisfied? Full refund, no questions asked.

Learn

The science behind cognitive performance and evening recovery. No jargon. Full receipts.

Why Your Brain Won't Stop Working When You Do

Your brain didn't get the memo that you stopped working.

5 min read

The 2pm Wall Is Not a Discipline Problem

The 2pm crash is not about discipline. It is about chemistry.

5 min read

You're Not Losing Your Edge. You're Running on Empty.

You are not getting dumber. You are running on fumes.

5 min read

What Actually Happens to Your Brain Between 6pm and 10pm

The hours between work and sleep are not dead time. They are when your brain is supposed to transition, consolidate, and prepare.

5 min read

Our Story

We are a family building something real. Here are our stories.

JR

Jesse Ryski

Co-Founder • The Why Behind It All

I want to talk about why I'm creating this brand.

It started with us wanting to create something to make money. We thought we could build a business that would provide income, so we decided on a clothing line based on yoga wear and fitness. We thought, okay, athleisure is popular, people are into this, and we were already in that world. Amanda was doing a lot of yoga and working out all the time, so it felt obvious.

But after getting it rolling we realized we were doing it for the wrong reason. I always go back to why. Why are we doing this? And there was no why. The why was money. That's not a good reason to build something. So we let it go for a while.

I focused on work. I focused on mental health. I focused on patience and being present. I tried to understand why I felt stressed, what that stress did to me, how it affected my brain, and how that affected my body.

I read books. I read white papers and research papers. I researched ingredients. I tried supplements. I meditated. I practiced mindfulness. I did breathing exercises. I deleted social media. I put my phone down. I went outside. I started to feel clear again.

At the same time, Amanda was going through her own transition, starting with her body. She had two children and wanted to regain her self-confidence and feel like herself again. She found a group of girls who shared that same mindset. They held each other accountable. She completely changed. She regained her self-image.

Both of us taking accountability for ourselves, and showing up for each other, started to pay off. It paid off for each of us on our own, and for us as a couple, and for our kids, and for our family. We were happier, calmer, more present. We slept better. Mornings were better. Getting the kids to school was better. We bonded. We enjoyed the simple moments again.

I got promoted. I took on more responsibility. When I was at work, I was at work. I was focused.

I found a supplement that helped me focus. I found another that helped me stay calm. I found one that finally helped me sleep. Before I knew it, I had a shelf full of bottles. I shared them with Amanda, and she felt the difference too. We started saying, why doesn't anyone just make a version of this that actually targets what people need, instead of forcing you to buy five different things.

We were happy. We felt better. And as much as we wished that first business had worked just so we could build something together, we knew it wasn't the right thing. The reason behind it was wrong.

So we started over.

We started building something new. At first it took a bunch of different shapes. Over time it got clearer. What we were building wasn't just a product. It was a lifestyle change that we had both quietly stepped into, separately and together. And we wanted to share that.

So we started writing down everything we could do to help people.

  • How stress affects your body.
  • How social media messes with your head and your attention.
  • How constant scrolling and constant screens train you to need noise all the time.
  • How everything is fighting for your attention.
  • How hard it is to find quiet right now.
  • How the tension in the world presses on you even when you think you're tuning it out.

It all affects us, whether we see it or not.

There is no silver bullet. There is no "do this once and you're fixed." There is no pill that makes it all go away. It's a process, and it's ongoing. We want to talk about that honestly.

So we're repurposing Balasana. Balasana is Sanskrit for "child's pose," and it was supposed to be our clothing line. Now it's something different. It will be a place to help you find focus and peace. To re-center your life. To find balance. To find your people.

And we'll fund it with products that actually help. We'll hold ourselves accountable to doing the research and sharing the research. Making sure it's safe, tested, and real. Only including ingredients that actually need to be there, at the right doses. Making sure it's safe for most people, and calling it out when it isn't. Only putting things in front of you that bring value to the person using them, not just to the person selling them.

We are not some giant corporate, faceless organization. We are a family. We want to grow that family to include other people who are on this same path and help however we can. I want to work less and enjoy more of my life. I want that for you too.

Our ad campaigns are not going to be about getting louder. They're going to be about stepping back. We're putting out an open bounty for any creator or influencer who wants to take a real day off, shut it down, and not be seen. We'll ask you to slow down. To stop scrolling. We'll push the idea that you are not less than. That different doesn't mean worse. We'll say out loud that perfection is fake and you'll kill yourself chasing it. We'll keep saying that there is beauty in imperfection. We'll keep saying that every single one of us is trying to hold it together.

Along the way, we're going to teach. I plan to sponsor creators making content that will actually improve your quality of life or teach you a skill. Something that pulls you away from your screen, not deeper into it.

We don't have all the answers. We're building something real. If any of this already feels like where you are, you're part of it.

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